Cal State Fullerton student finds success with YouTube videos

In Fashion, Features, Lifestyle, Student Body
(Brian Alvarado / Daily Titan)

With her bubbly demeanor and phone full of questions from her YouTube subscribers, Sarah Ramos, first-year student, found a quiet area on a busy campus to do what she loves: being herself in front of a camera.

Since the age of 15, the Corona native has been making YouTube videos that she categorizes as “Lifestyle.” She’s produced over 50 videos on her channel that range from clothing hauls to what she calls “beauty hacks.”

“I kind of like to branch out. (My channel) is just my life and what I like to do,” Ramos said.

She models her style of vlogging after YouTubers like MissRemiAshten and AlishaMarie, who both have millions of subscribers.

That type of success is not far for Ramos.  

She’s already built a following of over 18,000 subscribers with her most watched video at nearly half a million views.

Ramos, who is only 18, attributes her early success to keeping up to date with the hottest trends, but more importantly, making videos for herself.

If you worry about the numbers and you’re doing things not really for yourself, then that’s when YouTube becomes more of a job than something you like,” Ramos said.

On top of having thousands of subscribers who look up to her, the freshman has had a great deal of influence on those around her as well.

First-year student River Roe met Ramos last semester. They’ve known each other for less than a year, but Roe said Ramos is one of his most caring friends.  

When all else seemed to go down the drain for Roe in his personal life, Ramos was right there with him, supporting him through tough times.

“I was hurt for a while. I called her about it, I texted her about it, she was there for me,” Roe said. “I feel like I’ve known her my entire life even though we just met last semester.”

Madison Messner, also a first-year student, grew up with Ramos, attending the same junior high and high school together, but they didn’t grow close until they enrolled at CSUF.

Messner said Ramos’ success on YouTube is a testament to her work ethic.  

“She’s so hardworking. A lot of times, she’ll put that in front of hanging out with friends,” Messner said.

Despite all of the attention she’s gained, Ramos said she doesn’t want her subscribers to put her on a pedestal.

“I want them to feel like they’re my friend, not someone who they want to be,” Ramos said.

She hopes to make her audience happy when watching her videos and give them something to relate to. Ramos said she wants her viewers to know that she’s not creating videos to make viewers envy her.

She hopes to combine her interests of business and YouTube further to build up her brand. She isn’t completely sure if YouTube will be a part of her life in five years, but she hopes to continue making videos and gaining more subscribers to connect with.

Ramos has one piece of advice for those who want to make a splash into social media and vlogging.

“If anybody wants to start a YouTube channel or anything like that, go for it. It doesn’t matter if you have the nicest camera or you’re on your phone, or you’re on your computer, just go for it,” Ramos said.

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